Research into The Audience

For my research I shall be using voice recorded interview styled questions about what Dubstep means to them. I will interview around 5 people who listen to the style of music and get opinions from them of what they expect to be in that specific music video. I already have my ideas for the video, but will get advice off others to make it enjoyable and more interesting for them.

Luckily for me they have listened to TC's track Wheres My Money before and have a good idea of what Dubstep means to them. The aim for me is to create a music video that portrays not just my views of Dubstep, but a various outline of what others like about the style.

The main questions I shall be asking is;

• What do you like about Dubstep?
• How do you want to see the video?
• To the track, what sort of video narrative would you want to see?
• What certain aspects would you like to have in the video?

With the results from interviewed people i am going to cross reference them with a basic Dubstep definition from Wikipedia. This will possibly outline two different views on Dubstep or they might actually be the same. The reason for this is to adjust to better ideas of what I am going to be using in my music video.

Wikipedia's out take on Dubstep is and quote "Dubstep is a genre of electronic dance music. Its overall sound has been described as "tightly coiled productions with overwhelming bass lines and reverberant drum patterns, clipped samples, and occasional vocals". This is Wikipedia's definition of Dubstep.

The Brief To My Music Video

The piece of music that I intend to create a music video for is in the genre of Dubstep. When we talk about Dubstep, we revert the idea of this genre to the age of late teens and early twenties. Everyone has an idea of what Dubstep is, the most likely time any person will hear this amazing genre is; when you hear the immense power of a subwoofer from a car coming towards or from the back of you, sometimes from the underground clubs in the middle of a town where u can just feel that bass beneath your feet. Last but not least that bedroom window across the road which makes his house shake from the Dubstep played through a sound system.

There are two tracks that i have found, both fitting my ideas for the music video. Having to choose just one for my project is the problem. Whether or not if i can send of an email/letter to the production copy of one of my songs and get a reply, is the choice of whether i use it or not. So far though the great thing about both of my finalized tracks is that, they both fit in with my ideas for the music video. Here are a few of my ideas of how i want the video to be;

• It has to be related to the nightlife of teenagers in the way of late night parties and modified street racing cars.
• There will be a focus on a main car but not neccaseraly the driver/drivers.
• Measure in a chase to enhance the meaning of a phone call. (Only if the copyrighted track is used.)
• Will have a party/strobe lighted scene with guys and girls dancing.
• lots of close-ups of the car.
• split scene changes in time with the bass rhythm.
• KEY! Use of a lot of Subwoofers.

This particular style of genre will be displayed and played on the MTV music channels and even if chosen as a soundtrack to their 30 minute programs.

Having written a letter to obtain copyright for TC - Wheres My Money I shall hope to continue using that track as my Music Video project.

The ways in which to promote the artist TC on the CD cover i shall have the artist shown on the cover with the word " WHERES MY MONEY" embedded into the background.

When it comes to promoting the video through music channels, channels like MTV BASS, TMF and The Hits. Now for when it comes to the internet, websites like Youtube, Google videos and other video sites will be promoting the track Wheres My Money.

Analyzing Andrew Goodwin's Ideas

Chase & Status – Let You Go.

In previous songs Chase & Status have been almost total Drum n Bass and Dubstep, but in there new single “Let You Go” they have started now using more lyrics. Still relating to the Dubstep genre.

The music video itself relates to one man, in this case a man called Patrick Chase. Who is a television chat show host, similar to Jeremy Kyle. Patrick Chase is praised by his audience, mainly for his insults aimed at his guests on the show. His most infamous catchphrase is “If you can’t be good, be honest”. The video switched to Patrick Chase on his night out where he reveals and we witness his hypocritical behaviour: He has sex with a woman while her two young children are watching TV in the next room; gets incredibly drunk and purchases drug, which he then smokes the high grade marijuana, also picks up a prostitute and has sex while watching his television show. We then witness a fast montage of his double life, doubling back and forth between his TV show and his hypocritical social life ending with an under the influence car crash. The video comes to a closing end with Patrick Chase back in a make up chair the next day ready to start his next show with his cheering fans surrounding him.

We can now take into account Andrew Goodwin’s ideas theory. Starting with the genre characteristics, in fact it is quite hard to determine what genre Chase & Status’s song would be until about twenty or thirty seconds in. After hearing Chase & Status’s lead singer sings the opening verse, which is only over the top of a build up synth melody. Once you start to hear a build up of the music which greatly builds up tempo then releases into a strong bass and riff chorus, it is then you when you realise that this particular song was made for the subwoofer of a car or a club. And once you recognise this you immediately can tell that it is Drum n Bass and Dubstep related.

There is a strong relationship between the lyrics and visuals with this particular song. From start to finish you can just see the relations. The opening verse relates to the entire video, the verse sung goes “You say, We can't go on this way, Things have got to change,
When your gone, And each day, A choice gets made, You think it's yours to make, But your wrong.” When first hearing this and then relating this back to the video, you begin to understand that just that one verse is the entire video outcome. It becomes the stories narrative almost. There are so many indications of relations, but them most obvious one would be the fact that the opening verse relates to Patrick Chase’s life after his chat show.

The Video as we have seen is quite fast paced in that particular montage of Patrick Chase’s life outside of work. The rest of the video has a good time space where we get an actual in detail story behind Chase’s life. The music is timed into those particular moments, showing that fast bass riffs are included to emphasis the fast scene switches, especially with the jumping scenes montage. At times where the music video has a slow scene change, the music has been dubbed down so that we can hear Chase speak. Other times when the music is much lighter and has more of a tempo build up is when the slow changing scenes happen and we can follow the story being told.

There is one main reference to the notion of looking within the music video. This will be the main outlook on Patrick Chase’s way of life. None of the artists are in the video at all, they have decided to relate the entire video on Chase.

There are no Intertextual references as far as I can see, the video seems to all relate in a specific manner.

The Music video is a Narrative based piece. The fact you have Patrick Chase in pretty much every scene living out his everyday life, provides enough proof that the video is based totally around narrative. Like before with the relationship between the lyrics and the video also suggests that it is a narrative piece. The lyrics are the narrative structure and the artist is the narrator.

blog time ;)